PRISM

Turn Zendesk tickets into product insights that drive your roadmap.
Your support team knows what's broken. Now product does too.

Prism's AI scans Zendesk for emerging themes (like "billing bug") and correlates them with usage drops to help you prioritize your backlog based on real customer impact.

Support tickets are a goldmine.

But you're leaving insights buried

Product teams miss critical feedback patterns while support drowns in repetitive tickets.

From ticket noise to actionable product intel.

AI-powered theme detection

Automatically cluster tickets by topic—billing issues, performance bugs, feature requests—without manual tagging. Spot emerging problems in real-time.

Zero manual work

Correlate support with usage

See which ticket themes align with product usage drops, churn spikes, or feature adoption gaps. Connect support to revenue impact.

Link tickets to metrics

Prioritize by real impact

Rank issues by frequency, affected revenue, and user sentiment—not just volume. Know which bugs or features to tackle first.

Data-driven roadmap

Close the support-product loop

Get alerts when ticket volume spikes or a new issue emerges. Share insights with product automatically—no more manual slacking of screenshots.

Faster response time

Operational outcomes teams actually feel.

Prism is built to move metrics, fast — not add another dashboard to check.

Risk signals routed in minutes

Ops, product, and finance aligned on one thread so ownership was never ambiguous.

Time‑to‑decisionin 6 weeks

−38%

Support noise cut sharply

Product and CX shared the same context, so escalations stopped bouncing between teams.

Inbound escalationsin 8 weeks

−27%

Decisions moved to same‑day

Experiment calls were tied to bookings and surfaced in Slack the moment signals shifted.

Experiment velocityin 4 weeks

+19%

Signal → Context → Action. In one Slack thread.

See the whole picture

Prism connects product, marketing, billing, and support signals so you catch what no single tool can surface.

Understands your business

It pulls context from goals, docs, and org structure to explain why a change happened — not just that it happened.

Activation rate

% of users completing onboarding

Takes action

Create Jira tickets, pause spend, or trigger campaigns instantly.

Issue refund

Draft winback campaign

Reply to customer

Trigger feature flag

Open ticket

Send in-app nudge

Open upsell opportunity

Pause ad campaign

Generate PRD draft

Issue refund

Draft winback campaign

Reply to customer

Trigger feature flag

Open ticket

Send in-app nudge

Open upsell opportunity

Pause ad campaign

Generate PRD draft

Proactive by design

Prism watches quietly, learns baselines, and escalates only when movement is meaningful.

Your first 30 days turning Zendesk into a product advantage.

Day 1

Connect Zendesk with product reality

Integrate Zendesk, product analytics, and roadmap tools into Prism.
Tag ticket categories you want Prism to monitor closely.
Align product, support, and engineering on shared Slack briefings.

Day 7

Themes surface with immediate impact

Emerging issues surface with the affected cohorts and ARR.
Product sees which features regress after releases.
Support agents get recommended responses and knowledge base updates.

Day 30

Support drives the roadmap automatically

Roadmaps adjust based on Prism’s quantified impact scores.
Release follow-ups include Prism-powered monitoring of ticket volume.
Leadership trusts that no critical customer signal is missed.